The Story Upgrade is a natural skincare company. Their mission is to provide their customers with non-toxic skincare solutions that will help rewrite the story of their skin. By blending a crisp, modern, sans serif font with a handwritten script, the brand design is multi-layered. The logo is polished yet raw. Confident yet approachable. Organized yet organic. It speaks to The Story Upgrade’s mission to honor one’s past while striving for a beautiful future – especially when it comes to one’s skin.
